It can be confusing and difficult for local businesses in the Asheville area to keep up with the different types of SEO or search engine optimization strategies used by companies that focus on website traffic and attracting new clients.
One of the overlooked options or misunderstood options for getting your business strategically placed in front of your target audience is the use of Asheville local SEO. Local searches account for over 46% of all searches on Google. These searches incorporate the names of the physical location or locations of your business, helping those new or familiar with the area to find your listing online when they search using a place name or through the “near me” features on a mobile device.
What About Online Businesses?
The use and benefit of local search engine optimization is clear for a business with a physical location. However, it is just as useful for an online business, consultant, or freelancer who operates in a geographic area.
By including the geographic area, individuals who want to work with a local business or professional can see you are in their area, even if your business is not tied to a specific street address. This type of local SEO benefits any business. Consumers or B2B customers in the Asheville area often look to local businesses, even online businesses, for faster shipping. Local customers are also more likely to leave reviews and talk about your business to others in the area, helping to boost revenue and also move your website up the search engine results.
