You have finally chosen a business name and a domain name. You might think your job is done, but you have a few more tasks to consider. When you register your domain name, which is the only way to ensure it is only yours and no one else can use it, you will have to submit personal information. This information is available to the general public through the domain whois database. Before you register your name, you will need to determine the type of listing you want.
Public Listing
The most basic option is the public listing. In this listing, all your identifying information is available to the general public. The listing is submitted to the whois database, including your name, address, phone number, email address and the date the domain name expires. If your name is registered under a business name, this probably isn’t a big deal. If you are registering it under your private name, however, it could be a big deal, making you consider paying the extra fee for a private listing.
Private Listing
Some companies offer private domain name registration. This option enables you to keep your name, address, phone number and email address private. This is a good solution for many people, especially those who are using their real name and home address to register the domain. If you don’t choose a private listing, this information is available on the domain whois database. This helps keep hacking and other malicious activity to a minimum.
The Downfalls of Private Listings
Even though private listings are meant to protect the identity of business owners, it can be a downfall because it eliminates a line of communication you could have with potential consumers. If the listing information is not made public, interested parties, including those who want to purchase your domain name, cannot contact you. This should be kept in mind when you are determining how to register your domain name.
When you are determining how to register your domain name for your new business, you will need to consider how you want your information to be listed in the domain whois database. Before you register, you can create an email address to eliminate some spam from coming to your main business email. In addition, you have to decide if you will use your business address or home address and whether you want the information to be public or private.
