Every day, countless amounts of small business owners set up shop at conventions, farmers markets, craft fairs, and more to promote their products and try to make some sales. Whether you’re selling your fresh grown produce or handcrafted jewelry, it’s important to present yourself in the best way possible in order to appear attractive to potential clients. If many of the events you sell at are held outdoors, you might want to consider investing in a garden canopy. Here are some of the reasons why.
Protection
One of the biggest bonuses of investing in a garden canopy is the protection it provides for your items. Especially if a lot of the events you’re selling at are outdoors, it’s important to have a plan in place that allows for rain and inclement weather.
Bad weather can pop up quickly, so having a canopy prevents your items from being damaged, as well as protects the integrity of items that may be affected by spending longs periods of time under the sun. Canopies may also come in handy in really bright light so that customers can see your items better, especially if you’re selling any sort of art.
Professionalism
Even if your booth or stand is set up inside, a garden canopy can play a large role in how professional you appear to future customers. Bringing a canopy to an indoor craft fair will make you look put together and well-established, as well as provide an additional opportunity for brand awareness if you’ve personalized the canopy with your company logo.
Endurance
If you’re selling baked goods, produce or homemade jams, you’re likely to spend quite a bit of time at farmers markets, which can get incredibly hot in the summer. In fact, sitting around in the heat for hours on end can quickly become unbearable. With a canopy, you’ll be able to keep yourself comfortable, allowing you to keep comfortable with your customers and stay at the event longer, which will hopefully lead to more sales.
Garden canopies are very useful tools for the small business person. They offer the protection and comfortable environment your customers prefer.
