Promotional products can be a big boost for any business’s visibility. By putting your logo on a useful item, like a pen or a coffee mug, you ensure that clients, customers, and the general public keep your company in mind even when they are not immediately engaged in business with you. Since the immediate utility of a promotional product is a key part of determining its effectiveness as a branding tool, choosing a logo umbrella to increase your brand visibility can be highly effective.
Consider Your Audience
Custom logo imprinting is available on a wide variety of umbrella styles and options. When deciding on a particular size and style for your company, consider the work you do. If your workers, clients, and other promotion recipients have a particular interest in golf or other outdoor activities, then printing on a golf or beach umbrella might be best for you. This is especially true if you are near a busy waterfront, because then your promotion will not only reach your immediate clientele, it will also be highly visible in a very public place.
If your company is located in a more urban setting, if you do not think that your clients would be particularly interested in outdoor activities, or if you just do not know, then a traditional rain umbrella can be a good, neutral choice. The same people that would appreciate a golf or beach umbrella will still find this kind of logo umbrella useful, and it has a wider appeal than either of those styles, so it might be used on more occasions too.
For promotional give-aways to the general public, you may even want to consider going with a miniature folding umbrella. These small, portable umbrellas can take a logo, and since they are compact, they are very handy as emergency to-go items or glove compartment add-ons. Remember: the handier the item, the more likely it is that it will be used.
Materials and Construction
Just like any other promotional item, a logo umbrella needs to show quality construction without breaking the bank. If the item is sturdy when it is handled, it opens and closes easily, and it holds up over time, then that says something about the company that produces it. Choosing a quality item is a great way to take your branding beyond the logo by creating strong associations of quality and reliability through the use of real, material objects. In the end, that can make a stronger statement than any words would.
A custom logo umbrella can be a very visible way to promote your business by keeping you dry while showing off your company’s image in public. A high quality logo umbrella is like a mobile billboard, and its usefulness makes it very attractive as a promotional item. To know more Visit Website.
